“In a world that seeks to put you in a box, tell you who you should be, and what you should like, you’re no stranger to forging your own path, driving in your own lane. You’re a car girl, after all,” says Ford in the newly released “Dear Car Girl” letter in celebration of International Women’s Day.

This letter, from Ford to women who love cars, is meant to encourage them to continue to show their passion for automotive, push past limits, forge new paths, and redefine expectations. It will also be shared through a film narrated by inspirational women from a variety of auto backgrounds: professional stunt driver Dee Bryant; Ford engineer Fernanda Medina; Bronco ambassador Gabby Downing and Mustang ambassador Lauren Stoney.

Additionally, women around the world will be encouraged to share what makes them a #CarGirl. Ford will also be mailing physical copies of the letter to customers, employees, and other women.

Ford’s legacy is rich with women’s contributions, from employing women before they had voting rights to inspiring the iconic Rosie the Riveter during World War II. Women have not only been integral to innovations, including the invention of the rearview mirror, but have also led efforts that shape the future of automotive. As we celebrate International Women’s Day, we honor these trailblazers and their pivotal role in Ford’s history and future. 

“Dear Car Girl” is just the latest example of Ford elevating and celebrating women’s accomplishments inside and outside the company – expanding what Ford as a brand means to women. Other recent examples include: