Tag: BMW
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BMW Group at the 18th Auto China Beijing 2024
At Auto China 2024 in Beijing, the BMW Group presents the latest progress in its change towards electrification, digitalisation and circularity. World premieres of new BMW and MINI models take centre stage. The BMW Vision Neue Klasse, which heralds the next generation of BMW vehicles, is on show for the first time in China. „With…
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Consolidate marketing activities for BMW, MINI and BMW Group Financial Services
BMW of North America announced today that it will consolidate marketing activities for BMW, MINI and BMW Group Financial Services, U.S. under Omnicom Group in the U.S. Following an exhaustive RFP process led by Ebiquity, the company has awarded its CRM business to The Javelin Agency and social media to 180/NY. Critical Mass has retained…
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All-New 2024 BMW X2 hits the market
BMW has done a new thing by introducing BMW X2. The company introduced the concept of a Sports Activity Coupe (SAC) for the premium compact segment. Now, it presents the more distinctive, sportier, and tech-forward second generation makes its debut. This new offering is somehow larger dimensions, and it is a pronounced coupe silhouette. Visit…
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Automobile: Editor’s pick: BMW X1, 2014/15 choicest cars
Automobile Editor’s pick: 2014/15 choicest cars 1. BMW X1 Think of this car as a tall 1-series hatchback—rather than a little SUV—with the familiar BMW traits: a sporty suspension, precise steering, and a choice of turbocharged engines. But rather than focusing on driving dynamics, the X1 emphasizes fuel efficiency for those who are all for…