The person applying must be able to write engaging and relevant written material for various platforms. This includes articles, blog posts, social media content, website copy, and more. He or she must be able to research topics, gather information, and craft well-structured, grammatically correct, and SEO-friendly content to effectively communicate with the target audience.
Strong writing skills, creativity, attention to detail, and the ability to adapt to different styles and tones are essential for this role.