Description
- Research industry-related topics (combining online sources, interviews and studies). Also, has the ability to write and create articles, videos etc.
for our social media handles.
- Write clear marketing copy to promote our products / services.
- Coordinate with marketing and graphic designer to illustrate articles.
- Identify customers needs and gaps in our content and recommend new topics.
- Ensure all-around consistency (style, fonts, images and tone).
- Create content marketing campaigns to drive leads and subscribers using best practices to generate traffic to our site.
- Analyze content marketing metrics and makes changes as needed
- Writing high-quality content with consistency for our website,blogs and digital magazine.
- Creating original content after doing competitor analysis
- Writing a variety of content which are in different niches and of various forms
- Developing compelling content for various languages, markets, platforms and audiences.
- Gaining understanding of in-house content creation tools and quality standards.
- Performing ad hoc research to develop and produce new web based and print content.
- Fact checking all content produce to be sure there is no plagiarism or fake news included
- Writing clear copy to promote our products / services as required by the business development team
- Identifying customer’ needs and gaps in our content and recommending new topics
- Writing, editing and proofreading copy for client projects based on research and background information supplied
Person Specification
- First Degree in English Language, Mass communication or any related field of study.
- Excellent writing skills
- Ability to work independently and to drive projects to timely completion
- Capable of thriving in a creative, dynamic, results-oriented environment
- Able to prioritize and manage multiple projects at once
- Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs.
- 2-3 year work experience in content creation and writing