Why Rivian is holding the $45,000 base model R2 until ‘late 2027’
Rivian spent the last two years promoting the R2 as a $45,000 SUV. But buyers won’t be able to pay that price until late next year — if at all.
In 2024, Microsoft caused a lot of head-scratching and general bemusement with the launch of its “This is an Xbox” marketing campaign. Now, though, it appears the quandary over what is and isn’t an Xbox
…